I'm Maxim van Dam, Design Lead at Albert Heijn. We shape the design direction across the AH app, self-scan, web and internal applications. I'm moving design from Figma-only into GitHub, so designers and AI agents can build fully functioning prototypes, and the step from design to production gets shorter. Over the past 12+ years, I've worked on digital platforms, connected experiences and new product propositions. Previously: Blendle, Born05 and Tribal DDB.